
Basically, if the company cannot create a well worded English blurb for their website, then it would be impossible to trust that they would hire quality writers for their company.
I mean, if they cannot proof-read their own copy, how can the client be sure that the Quality Assurance Department of the company can properly review and assess the quality of work the writer is turning over to them for submission to the client?
It is kind of like the company not being able to see the dirt on their own faces while looking at a mirror.
If they accept bad web copy that, from what I hear, they actually pay for sometimes, then I guess they would hire a writer off the street without really checking for the writer's competence in the field.
Sure they ask the writers to take grammar tests, but since the test is given online, it kind of makes me wonder. I mean, the applicant can easily check for the required proper grammar online so that certainly defeats the purpose of the test.
So yes, I would have to agree that the quality of a website's copy could very well signal the quality of the essays that the company will be providing.